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Being Edgy |
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I've been having an interesting conversation with a group of seasoned
coaches here in Minneapolis. It is around the issue of transparency, or as we were calling it "seeing the coach's humanity."
We
were all in agreement that unless we as clients saw the humanity in our
coach it was a less than powerful coaching experience.
This
conversation had grown out of a much "harder" conversation about "edgy"
coaches, or seeming lack there of, in the community.
Edgy is about saying what needs to be said in a sharp simple clean manner.
- Sharp/hard - saying exactly what needs to be shared, aka sharing what is there.
- Simple - don't couch it, wrap it up "nice" and pretty, check w.a.i.t. (why am I talking).
- Clean - Zero baggage attached. Is this about the client or me, the coach. No (e)motional charge to it.
all the while respecting the client's humanity.
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Is age a limitation to coaching? |
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Is
age a limitation to coaching? No and Yes. There are two sides to this
answer. The first is from you = There is no limitation to coaching
unless you create it. And from the recipient/potential client end the
answer is a Maybe yes. It depends on several factors - internal sense
of value received by being in relationship with you, cultural biases,
ageism (a true ism that goes both ways), and stereotypes. Some will say
you are too young/old while most it will never make a difference, and
there will be even some that will seek you out because of your youth.
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InvestingInTheBusiness |
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The following question came in response to my article about Before Marketing Comes Business.
Q: What do you mean by money spend as investment in your business?
A: Other than get rich quick schemes and gambling (including lottery tickets) all businesses must invest in the infrastructure and maintenance of their business as well as expansion efforts. Coaching is not a get rich quick despite what some disreputable adult ed classes might say.
Coaching is in many respects like any other business, though because many coaches coach from home there are differences in overhead costs.
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BNI & Coaching |
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I've become a strong supporter of the BNI way of doing business and marketing for coaches. I've even included it in my CoachingBusinessEssentials Ecourse
Here are my current thoughts on BNI
Benefits for a coach:
Focuses their marketing - too many coaches come in offering "full services" and not enough on tangible results and benefits. BNI training helps with that.
Sharpens their marketing message - BNI trains you on how to be a good member and how to deliver your message so that people HEAR it. As a book I'm reading talks about "It is not what you say, but what they hear that matters"
Become comfortable speaking to a group of people about what you do
Become a better networker
Become a better business person (for some this means acknowledging that they have a business and need to act like it)
Provides a regular professional & social engagement every week for you to get our of your office, which is important especially if you coach by phone.
Expands your network - people need to know that you exist. People need to know what you do. People need to know how they feel about you before they refer to you or buy from you.
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The Model |
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The
Model:
The CoachingIntentionally
Model© is a model for coaching,
living, BEing, being
in flow, in the zone, connecting to what is important, living from soul/lifeforce.
It came into being in 2002 during a powerfully "in the zone"
period of my life when it struck me that these five elements and
their interrelation were the components that kept me in the flow,
happy, and clear on my path.
Over the past four years it become apparent that it is also a model for
smart working, smart leading, communicating about what matters most,
and for me professionally as a coaching model - a coaching from within
model.
Learn More about the model and its components here
- CoachingIntentionally™
– Coaching from soul (within)
- LivingIntentionally™–
Living from soul
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WorkingIntentionally™–
Working from soul
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LeadingIntentionally™
– Leading from soul
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I've been in 
